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AHF Presents
Design That Performs
AHF Products integrates performance‑driven technology, dynamic design possibilities, and U.S.-based manufacturing to deliver flooring that performs at every level – visually, functionally, and operationally – with a clarity and quiet brilliance that reflects the strength behind our most advanced surfaces. Through the combined power of Armstrong Flooring® and Crossville®, we bring designers a comprehensive portfolio crafted for the realities of today’s built environments.
This is design with intention. Design shaped for the demands of real spaces. Design that performs with a brilliance that lasts.


Celebrate a Decade of Diamond10®!
Raise a glass with us at Booth #7-5068 on
June 9th from 2-4 PM as we toast 10 years of Diamond 10® Technology. Celebrate with champagne and cupcakes while exploring surfaces where design meets performance and innovation.

Visit Our Creation Station
Create, customize, and carry a little innovation with you! At this year’s Creation Station, design your own keychain or tumbler charm using playful shapes inspired by our flooring technologies and newest products. Swing by our booth to see how creativity and performance come together.

Café Lounge by Armstrong Flooring®
We invite you to step back in time with a novelty, retro-inspired diner experience. While enjoying your snacks and sips, you can be diggin' on the floor that will feature our slip-retardant
Safety Zone™ that has an embossed surface embedded with proprietary particles for exceptional slip-retardant performance. Plus, notice how it seamlessly transitions with our popular Imperial® Texture VCT, which means it's no longer an outsider and can be featured front and center in spaces that need to be safe.
Once you're recharged, cruise on over to booth #7-5068 to explore more fab surfaces from AHF/Armstrong Flooring®.
Decade of Sparkle Sweepstakes
Enter to Win a Diamond Bracelet in our "Decade of Sparkle" Sweepstakes! We're celebrating 10 years of Diamond 10® Technology by giving away a .33 Carat Lab-Grown Diamond Bracelet.
Come back between June 7th and 10th to enter or scan the
QR code in our booth at NeoCon.

Featured Products
Diamond 10® Technology
See the power of Diamoned 10® Technology in action with live demonstrations at the top of every hour in booth #7-5068
A Decade Strong. Proven Performance.
For more than a decade, Diamond 10® Technology has set the benchmark for flooring performance. Powered by real diamonds, this patented innovation delivers exceptional scratch, stain, and scuff resistance—built to handle the daily demands of commercial environments. The result is durable, low-maintenance flooring that looks newer, longer.
Diamonds are nature's hardest mineral, known for lasting strength. Diamond 10® Technology harnesses these same resilient properties to create a protective surface unmatched in durability and performance. Best-in-class benefits include:
- Scratch Performance - Withstands heavy foot traffic, furniture and equipment movement, and accidental drops
- Stain Resistant - Resists stains common in commercial settings
- Lower Maintenance Costs - Reduced upkeep over the life of the floor
Natural Creations®
Natural Creations® 3.2 mm LVT pairs performance with standout design. Diamond 10® Technology resists scratches, stains, and scuffs for long-lasting beauty with low maintenance—ideal for commercial spaces. Choose nature-inspired wood, stone, concrete, and textile visuals to elevate any space and create a custom look. Made in the USA.*
Conjunction™
Conjunction™ 4.5 mm LVT with Diamond 10® Technology is the benchmark of tough, balanced with sought-after design. Its durability is game-changing - it's 4X more resistant to residual and static load indentation, impact, and rolling load performance than competitors. Plus, its 4.5 mm profile provides the option to use alone or be transitional - aligning with other flooring profiles. Made in the USA.*
Cleve™
Cleve™ channels the authentic character of quartzite—stone split along its natural planes—revealing crystalline sparkle, tonal depth, and layered veining. Its surface captures the sculpted beauty of nature with a quiet sophistication, blending rugged authenticity and refined precision. With four curated colorways, Cleve offers a palette that spans from soft and serene to bold and dramatic, supporting a wide range of design visions.
Reunited™
Reunited™ brings back the soft, welcoming aesthetic introduced with Sociale™, refreshed with a versatile palette of calming neutrals and a warm, tactile character. Featuring Crossville's FeatherSoft™ matte finish, it offers a smooth, touchable surface with lasting performance. One core color is also offered in an exterior-rated texture, providing a seamless option for projects that continue outdoors.

TimberTones™
A breakthrough in commercial flooring, TimberTones™ is 100% real hardwood, available exclusively from AHF Products. A patented heat-and-pressure process—no fillers or chemicals—densifies the veneer to deliver wood that's 6X more dent-resistant and 4X more scratch-resistant than traditional hardwood.
Kaleido™ Color Lab
Kaledio™ Color Lab is a creative flooring program inspired by the beauty of a kaleidoscope. It offers dynamic design and almost endless customization, giving you the freedom to create commercial floors—or take them to the walls—with LVT. Proudly made in the USA*, Kaleido's designs help bring your project's unique style and personality to life.






